Learn How To Use Video Effectively To Market Your Brand.

This is a two day, highly interactive course designed to give participants practical, hands-on experience of using Video in their online strategies to brand themselves and connect with their target audience is a positive and proactive way.

There are no expensive items of equipment to purchase.  We aim to show you how to effectively use the resources that are currently available to you.  A standard digital camera with movie mode or digital video camera will do.  If stuck, most mobile phones nowadays have a video record facility.

It is envisaged that participants will leave the course having a good working knowlegde of creating their videos, video marketing strategies in addition to having created, uploaded and optimised their video.

As with all training I provide, the tools used are all Open Source (Free). Course participants incur no additional cost or outlay for extras.

It is advised that those wishing to take part on this program bring their own camera as master copies of recorded content cannot be issued.  Also it is advisable to bring your own laptop with Video Editing Software Installed.  See footnote.

Course Content

Step by step from how to record your video,

Recording

• Camera Technique
• Lighting and Audio
• Using Dead Space/time.
• Using Webcams and Autocues
• Screen Capture Video’s
• Editing and adding Titles etc. using MicroSoft MovieMaker

Creating

• Promos to drive traffic to your website
• Sales Videos

Video distribution

• Uploading to YouTube
• Adding Annotations
• Optimising Video meta descriptions for Search Engine ranking
• Embedding in webpages

Tips and Tricks

• Exit Grabbers
• Hidden Pay Buttons

The web stuff and much more.

Places are strictly limited.

Video editing Software For PC:

Windows 7: Windows Live Movie Maker .  Download at:
http://windows.microsoft.com/en-US/windows7/products/features/movie-maker

Vista: Windows Movie Maker 2.6.  Download at:
http://www.microsoft.com/downloads/en/details.aspx?FamilyID=d6ba5972-328e-4df7-8f9d-068fc0f80cfc&displaylang=en

XP: Windows Movie Maker 2.1.  Download at
http://www.microsoft.com/windowsxp/downloads/updates/moviemaker2.mspx

Mac Users

iMovie:
http://support.apple.com/kb/dl859

LiVES (Open Source). Download at.
http://en.wikipedia.org/wiki/List_of_video_editing_software

For a list of other Open Source Video Editing Software please visit Wikipedia.
http://en.wikipedia.org/wiki/List_of_video_editing_software